Warner Bros. needs to move "Batman vs. Superman" from "Captain America 3's" May 6, 2016 release date

Chris Evans as Captain AmericaA decade ago if someone said Marvel Studios wouldn’t think twice about releasing a Captain America film against a movie starring Batman, Superman and Wonder Woman, you’d probably assume someone at Marvel was about to get fired if they didn’t change that release date ASAP.

Now, after the phenomenal debut weekend of “Captain America: The Winter Soldier,” Marvel Studios officially confirmed that “Captain America 3” will indeed be released on May 6, 2016. 

Following the record-breaking premiere of Marvel’s “Captain America: The Winter Soldier” this past weekend, the First Avenger will jump into his next big screen solo adventure in just a little more than two years on May 6, 2016!

Warner Bros. presumably can’t afford to lose any more face in this comic book movie arms race, but this may be a case where someone at WB should start the conversation about a shift in release dates.

Batman and SupermanAfter all, “Man of Steel,” the latest take on the world’s most famous superhero, opened to $116 million in 2013. Captain America may be mainstream audiences’ third or fourth favorite Avenger and the post-“Marvel’s The Avengers” buzz along with an excellent movie got it a few million shy of $100 million without the advantage of opening on Father’s Day Weekend like “MOS.”

Judging by the current Avengers trend, it’s safe to assume that “Cap 3” will get another big boost from the next Avengers’ film, “The Avengers: Age of Ultron” and audiences clearly aren’t getting enough of the Avenger crew. Meanwhile, “Batman vs. Superman” is trying to deal with the fallout and upset fanbase following the news that Ben Affleck will be Batman.

Add in the fact that while “MOS” had a stellar opening, it didn’t hold up and earned a decent, but not super $668 million worldwide. For comparison, “Thor: The Dark World,” which featured a character with significantly less social awareness pre-“Avengers,” brought in $644 million.

“Winter Soldier” proved April doesn’t have to be a wasteland so maybe that’s a better option? What do you think? Should WB move out of May 6 or do they have to stay in that slot and let the chips fall where they may?

  • Jace

    I’m sure WB is thinking their second MOS outtinf deserves a blockbuster date but you are right they need to move the date asap. Moving it up to April would allow them to save a bit of face and say demand for the move was so high they wanted to get a jump on the competition.

  • With the strong box office performance of Cap2, I think WB would want to move to another date. For fun’s sake, which movie would you see first if hypothetically they end up on the same date?

  • Cap 3. Winter Soldier had a bit of a to be continued vibe while “Batman vs. Superman” will be more of a standalone film and I’m sure I’ll be ready for more Cap after Avengers 2. How about you?

  • I’ve gone back and forth but I think Cap 3. I’ll probably also be riding the momentum of Avengers 2. I’m more invested in the MCU than whatever is going on in Metropolis. Though I’ll end up seeing both, I like the idea of supporting the studio with the best game plan on the opening weekend.

  • Exactly, which is a shame since by default WB should have us much more excited about Metropolis.

  • Fred

    I agree, as a matter of fact seeing what ‘Winter Soldier’ is doing in April should be more than enough proof that WB can move Batman/Superman to early April and flourish at the box office. Just look at ‘Cap 2’s’ trajectory, by the time TASM2 releases ‘Cap 2’ should be well over 500 million pushing towards 600 million worldwide easily. WB/DC could be looking a very similar scenario playing out for them, if not better should it move up a month before ‘Cap 3’ releases.

  • Ben

    I don’t think it will be a problem. I think Batman and Superman will always be more of a draw because (even though the characters are much more mainstream) DC’s heroes are much more engrained in social culture. The chance to see these two titans, even without Wonder Woman as well, will always be more of a draw than a stand-alone Captain America movie.

    Great time to be a geek though…

  • And getting the jump on Cap 3 can only help before the audience gets its annual dose of blockbuster fatigue.

  • That it is Ben. WB should probably try to get some momentum back by releasing a few pictures of the character designs just to remind people it’s got a big movie in the works as well.

  • Fred

    I get the point you’re trying to make and it makes some sense. Obviously seeing Batman/Wonder Woman/Superman on the big screen together for the first time brings a freshness ‘Cap 3’ won’t bring. But the disadvantage is there also is no solid base core movie audience there yet either. The big question is will enough of the general audience go see it, I’m not talking about fanboys because that’s a given. Movie audiences can be very tricky and not easy to sell on, an average movie goer doesn’t really care about a character’s comic book history and how long they’ve been around, they just care if the movie will click with them and if they can get invested in the characters on the screen. While Cap is not as iconic as Bats or Supes, he’s becoming so ingrained into today’s movie audience like Iron Man, Thor and Hulk has, that’s where movie audiences attention is today.

  • Fred

    You’re right Jeff, releasing it earlier would probably work out better than later. People always say just release something later in the Summer, but that’s not always the smartest thing to do because of blockbuster fatigue like you said. After a while with so many releases during the Summer people start to tire, why do you think films always make less in August-September than they do May-July.

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