SDCC 2018: NECA reveals dedicated section at Target

One of the great things about Toys R Us trips was seeing the wide variety of figures from various companies. One of the biggest wings in TRU was NECA so it seemed a big blow for the company to lose the retailer. Fortunately, it didn’t take them long to find a new suitor that’s excited about a partnership.

The company made this terrific announcement on its Facebook page:

We’re very excited to announce the arrival of the NECA section in all Target stores nationwide. Fans can find the new NECA section of action figures and collectibles in the entertainment area at their local store. Selection will vary by location, but expect to see both the latest and the greatest toys from NECA. New items will pop up on a regular basis, and there may even be the occasional surprise in store, so stay tuned!


This new deal kicks off Aug. 3 so we might be able to actually get Aliens figures at Target…along with everything else.

What do you think about the announcement? There’s a Target in much closer proximity than states that had a decent supply of Toys R Us stores. This should really work out nicely for everyone. Of course the trick will be to make sure and support the product when it shows up at Target.

Photo Credit: NECA